

Totally Automated Systems
TA Systems, also known as Totally Automated Systems, has been a trusted name in the automated assembly industry for over 45 years. The company specializes in designing and manufacturing custom automation solutions, including Fixed Automation, Programmable Automation, Flexible Automation, and Ultrasonic Welding. TA Systems takes pride in offering comprehensive “cradle to grave” customer support, along with a vertical manufacturing footprint that ensures complete control over the entire automation process, from design to implementation and ongoing support.
Challenge
The objective of the rebranding initiative was to position TA Systems as a forward-thinking leader in custom automation, highlight its technical expertise and innovation, and refresh its visual and digital presence to attract a broader range of clients across various industries.
A Postive Result
The rebranding of TA Systems successfully revitalized the company’s image, positioning it as a modern, innovative leader in automated assembly systems. By updating its visual identity, strengthening its market position, enhancing its digital presence, and emphasizing customer-centric communication, TA Systems was able to increase brand awareness, generate new business opportunities, and reinforce its leadership in the industry.
Task
Despite TA Systems long-standing reputation and expertise, the company faced challenges with Brand recognition, adapting to the digital age and positioning itself as an innovative leader in a rapidly evolving market.